List of Books in Keyword #Customers

Measure What Matters to Customers: Using Key Predictive Indicators (KPIs)
Published on: 2006
Intermediate Product Management English

Measure What Matters to Customers reveals how to capitalize on Key Predictive Indicators (KPIs), the innovative measures that define the …

Measure What Matters Customers Key Predictive Indicators KPIs
Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships
Published on: 2011
Intermediate Product Management English

In an online and social media world, measurement is the key to successIf you can measure your key business relationships, …

Measure Online Tools Customers Engagement
Traction: How Any Startup Can Achieve Explosive Customer Growth
Published on: 2015
Intermediate Leadership & Management English

Two successful startup founders offer a comprehensive overview of the various ways startups can achieve strong, sustainable growth, and a …

Growth Marketing Startups Strategies Customers
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Monetizing innovation: how smart companies design the product around the price
Published on: 2016
Intermediate Product Management English

"Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to …

Pricing Innovation Strategy Value Customers
Epic content marketing : how to tell a different story, break through the clutter, & win more customers by marketing less
Published on: 2013
Beginner Marketing English

NAMED one of 5 MUST-READ BUSINESS BOOKS BY FORTUNE MAGAZINEPublishing is the NEW MARKETING. How do you cut through the …

Content Storytelling Customers Marketing Strategy
The Brand Flip: Why customers now run companies and how to profit from it
Published on: 2015
Beginner Marketing English

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. …

Branding Customers Strategy Innovation Profit

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