Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of “small data” in his quest to discover the next big …
What do you need to become a data-driven organization? Far more than having big data or a crack team of …
Leanpub, 2015. — 162 p.This book describes the process of analyzing data in simple and general terms. The authors have …
In this truly unique technical book, today's leading software architects present valuable principles on key development issues that go way …
Developing a successful game in today’s market is a challenging endeavor. Thousands of titles are published yearly, all competing for …
We design to elicit responses from people. We want them to buy something, read more, or take action of some …
Companies need more than just web analysts and data-savvy marketers to be successful–they need action heroes!While most of us never …
So you’re not a numbers person? No worries! You say that you can’t understand how to read, let alone implement, …
In this insightful book, youll learn from the best data practitioners in the field just how wide-ranging -- and beautiful …
This book is about making machine learning models and their decisions interpretable. After exploring the concepts of interpretability, you will …
* How do I begin to plan my research?/par0/par0/* How can I be sure that I am collecting useful data …
The importance of interviewing in design -- A framework for interviewing -- Getting ready to conduct your interviews -- More …
