"The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based …
Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and …
Most business owners are blindly guessing at their social media strategy, and it's costing them time and money. Based on …
Great new edition covers what you need to know for successful Facebook marketingFacebook keeps evolving, and so does the social …
Technological innovations have advanced at an incredible speed since the introduction of the computer that it has altered the fabric …
Introduction -- Reality check : the permeating trends of social media & social business -- A social media strategy : …
This book introduces new concepts and mechanisms regarding the usage of both social media interactions and artifacts for peer education …
This book will teach you a few things that you’ll be thankful to learn and will add a few indispensable …
Mining social networks has now becoming a very popular research area not only for data mining and web mining but …