Are you ready to tap into Instagram’s booming network of 1.386 billion viable customers? Your customers are on Instagram right …
A three-step system for dramatically improving the impact of and results from your business writingThe best business writing has its …
This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them …
Today's communities—whether they are currently strong, or struggling to survive—face difficult challenges if they want to be tomorrow's healthy, vibrant …
Authored by Raph Koster, Chief Creative Officer of Sony Online Entertainment, this brilliantly illustrated book is a storyboard filled with …
Now in full color, the 10th anniversary edition of this classic book takes you deep into the influences that underlie …
Visionary game designer Jane McGonigal reveals how we can harness the power of games to solve real-world problems and boost …
The book presents a critical evaluation of current approaches related to the use of digital games in education. The author …
This completely revised and expanded field guide is packed with new innovative ideas on how to implement game-based learning and …
In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the …
Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. …
Discover how questions, not answers, help drive school improvement by applying the principles of quality questioning to four critical leadership …
Based on current research, this user-friendly resource provides vocabulary development strategies that are grouped together according to purpose. Key features …
BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go …
Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- STORYNOMICS translates the lessons …
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop …
We all use stories to communicate, explore, persuade, and inspire. In user experience, stories help us to understand our users, …
Improve communication, engagement, and culture with active listening.When employees, colleagues, and customers are not being heard, organizational culture, employee happiness, …
How can we build another society, another country, another education, another university, if the masters and doctors we form attend …
This book explores listening as a social and political practice, in contrast to the more common focus on voice and …
Learn from the leading resource on the latest inbound marketing techniquesAs the SEO industry undergoes a shift and Google continues …
Learn how to get your message heard above the online noiseThe buying process is greatly changed. With the Internet, the …
By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top …
Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and …
Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've …
8th edition. — Pearson Education Inc., 2012. — 479 p. — ISBN-10: 0205827942; ISBN-13: 978-0205827947.Updated in a new 8th edition, …
Public Speaking: An Audience-Centered Approach outlines a comprehensive process for new public speakers to ensure they continually connect to their …
Print Length: 126 pagesPublisher: Wordzworth Publishing (August 22, 2015)Publication Date: August 22, 2015ISBN 978-1783240258Request #1555357287.84705This collection of duck activities has …
"Creating Experiences in the Experience Economy" focuses on the creation of experience from a business perspective. In doing so, the …
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting …
How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors.Why are …
Packed with helpful checklists, tips and advice, this go-to guide is a practical blueprint to building both agility and resilience …
The key to retaining competitive advantage in a volatile business world is agility. The third edition of The Agile Organization …
Psychologist Mihaly Csikszentmihalyi's famous investigations of "optimal experience" have revealed that what makes an experience genuinely satisfying is a state …
The way emotions are handled by the individual and by others is central to the success of learning. Teaching with …