English
Beginner
Digital Branding Fever
Ioannis Rizomyliotis (author) &Kleopatra Konstantoulaki (author) Athanasios Poulis (author)
2017
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branding
Books
59 results
English
Beginner
Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison
Joe Calloway
2009
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English
Beginner
Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, 2nd Edition
Joe Calloway(auth.)
English
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Journal of Global Marketing
Farley, John U.; Hoenig, Scott; Lehmann, Donald R.; Nguyen, Hoang Thuy
2008 July 23
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English
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Journal of Marketing Management
Ambler, Tim; Kokkinaki, Flora; Puntoni, Stefano
2004 April
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English
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Journal of the Academy of Marketing Science
Petersen, J. Andrew; Kumar, V.; Polo, Yolanda; Sese, F. Javier
2017 July 15
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English
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Journal of the Academy of Marketing Science
Zachary G. Arens; Roland T. Rust
2011 May 15
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English
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Psychology and Marketing
Meenaghan, Tony; O'Sullivan, Paul
2013 April 08
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English
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Journal of Brand Management
van Rekom, Johan; Berens, Guido; van Halderen, Mignon
2013 September 27―2013 December
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English
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Journal of Brand Management
van Rekom, Johan; Berens, Guido; van Halderen, Mignon
2013 September 27―2013 December
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English
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Journal of International Marketing
Hugh M. Cannon and Attila Yaprak
2002
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English
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Journal of International Marketing
Cannon, Hugh M.; Yaprak, Attila
2002 December
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English
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Journal of Marketing
Plouffe, Christopher R.; Bolander, Willy; Cote, Joseph A.; Hochstein, Bryan
2016 January
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