User-Generated Content and its Impact on Branding: How Users and Communities Create and Manage Brands in Social Media
Severin Dennhardt (auth.)
کشف منابع
Severin Dennhardt (auth.)
Sudharsan Ravichandiran
R/3 Simplification Group SAP Labs Inc.
Robert G. Henricks
Carroll,Sean
K.I. Majid
Ole Pedersen
Thomas Catalano
Ann McIver McHoes, Ida M. Flynn
Gulden Uchyigit, Gulden Uchyigit, Matthew Y Ma
Gregory L. Naber
Ellen Lupton
Geoffrey Chaucer
Meng, Haining; Hei, Xinhong; Zhang, Jiulong; Liu, Jianjun; Sui, Liansheng
Project Management Institute
Paul Lucas,David Howley
Norbert Fürstenau
Paul DuBois
Nelson D.L.,Cox M.M.
P. Beauvais; C. Fauré; J.-P. Montagne; P. L. Chigot; P. Maroteaux
Richard L. Hughes,Katherine M. Beatty
Robert J Vanderbei
Lee, Sangyeob; Jang, Jiseong; Park, Joon Sik; Oh, Yong-Jun; Chung, Choong-Heui
Matthew Gibson
Gérald Tenenbaum