You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and …
As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David …
"Too many people believe that if they keep their heads down and work hard, they will be lauded as experts …
A step-by-step guide to designing differentiated instruction to help all students grow and succeed!Data driven instruction, standards-based teaching, diagnostic teaching, …
EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and Expanded The second …
Одно из програмных произведений гуру стратегического менеджемента М.Портера, является базовым для многих курсов стратегического управления. В этой книге впервые представлены …
Based on current research, this user-friendly resource provides vocabulary development strategies that are grouped together according to purpose. Key features …
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, …
Branding guru Aaker shows how to eliminate the competition and become the lead brand in your marketThis ground-breaking book defines …
This set features: "Foundations of Differential Geometry, Volume 1" by Shoshichi Kobayashi and Katsumi Nomizu (978-0-471-15733-5) "Foundations of Differential Geometry, …
"The Delta Model: Reinventing your Business Strategy is a work of its time. It builds on well established ideas that …
The ultimate instructional guide to achieving success in the service sectorAlready responsible for employing the bulk of the U.S. workforce, …
The machine blasts messages at the world and it does not care who you are or what you have to …
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws …
Variational analysis is a fruitful area in mathematics that, on the one hand, deals with the study of optimization and …
The authors, affiliated with Utrecht University, present a two-volume work on the theory of vector-valued functions in multidimensional Euclidean space. …
Submitted, for your consideration, a set of calculus notes from some unlikely future, covering the essential elements of the theory …
INNOVATION, CULTURE, AND BIG DATA ANALYTICSIgnoring the big data hype and diving right into the value proposition, Big Data, Big …