A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or …
The ability to make an effective presentation, whether it be to peers, bosses, customers, the general public, or the media, …
In 1973 I published a set of six booklets called "The Pyramid Principle" that talked about a new way of …
Do you long to be seductive? Have a desire to be seduced? Then “let lips do what hands do” and …
With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of …
"There's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks.Instead, the best …
The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now …
Do you realize how much your success, relationships, leadership potential, and income depend on your ability to persuade, motivate, and …
Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few …
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides …
