The authors of the international bestseller Business ModelGeneration explain how to create value propositions customerscan’t resistValue Proposition Design helps you …
"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can …
The former Amazon executive who launched and scaled Amazon Marketplace delivers the ultimate playbook on how to "think like Amazon" …
Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for …