If we all want happiness and pleasure so much, then why are we so bad at getting it?Pleasure feels amazing! …
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in …
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury …
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on core strategies of branding and …
By any measure, the affluent sector is growing exponentially, and is far more diverse (in terms of ethnicity, education, location, …
Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past …
"Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past …