کتاب های نویسنده Dan Ariely

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Published on: 2008

Intermediate Unordered English

I do have to say that the first chapter is absolutely brilliant. However, the rest of the book is complete …

Behavioral Economics Decision-making Psychology Irrationality

Payoff: The Hidden Logic That Shapes Our Motivations

Published on: 2016

Beginner Startups English

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever …

Motivation Reward Incentives Purpose Psychology

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