English
Unordered
Journal of Brand Management
van Rekom, Johan; Berens, Guido; van Halderen, Mignon
2013 September 27―2013 December
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brand equity
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English
Unordered
Journal of Brand Management
van Rekom, Johan; Berens, Guido; van Halderen, Mignon
2013 September 27―2013 December
View book