Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a …
Much of the discussion about new technologies and social equality has focused on the oversimplified notion of a "digital divide. …
Nice itnroductory book on methodology through research questions
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You are not a Visionary... yet. The Lean Entrepreneur shows you how to become one. Most of us believe entrepreneurial …
The book addresses the implementation of Corporate Social Responsibility (CSR). Each chapter provides an actionable step or perspective on how …
Bringing together two traditions of thinking about social ties (sociological theory on solidarity and anthropological theory on gift exchange), this …
Healthcare Changes Reach Main Street: A Call to Action for Physicians provides guidance, examples, and information on processes and time …
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, …
Stop feeling overwhelmed by data and start using it to its full potential, to create an agile and forward-looking strategy …
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach …
Social network advertising spending is expected to increase to a staggering $4.3 billion in a bid to attract today's media-savvy …
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in …
The essential resource for building a global community of customers. How to Say It®: Marketing with New Media provides business …
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after …
Positive wisdom and helpful insights on how to be a successful personHappiness and success are habits. So are failure and …
Recent lively debate about the ethical and regulatory dimensions of developments in genetics has sidelined societal and cultural aspects, which …
The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost …
E-mail is the first force-communication phenomenon of the twentyfirst century.In a single package, we have total "one-to-one"-that is, total command …
E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This …
Provides an inter-disciplinary exploration of the development of social cognition in humans and looks at the psychiatric implications when these …
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E-Commerce has brought about many changes in organizations and has had significant impacts on the quality of life that is …
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Designed for introductory research courses in the professional fields and social sciences, this text acquaints students and beginning researchers with …
In this book, the four most famous experts in the field of search engine optimization (SEO) provides you with the …
Addressing the current deficiency in the literature on statistical methods as they apply to the social and behavioral sciences, Numerical …
Do you ever wonder where you fit in? Do you sometimes get that feeling that you have something much bigger …
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a …
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